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InvestHub.com's
Finance Dictionary and Glossary of Investment Terms

Average Down  

Definition 1.

The process of buying additional shares in a company at lower prices than you originally purchased. This brings the average price you've paid for all your shares down.
 

Definition 2.

A strategy used by investors to reduce the average cost of shares, in which the investor purchases more shares with a fixed amount of capital as the price of the shares decrease. The investor receives more shares per dollar and decreases the average price per share.
 

Definition 3.

Buying additional shares of a stock which one holds a position in, and which has dropped in price since the earlier purchase.
 
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